Archive for December 6th, 2006

A New Low… Faking Retardation

Posted by Gary on December 6th, 2006

A Vancouver, Washington mother has been charged with making her son masquerade as a mentally retarded person for nearly 20 years so she could collect government aid… aid that prosecutors say is over $200,000. CNN had side-by-side video this morning of the mother pleading her case for benefits for her “severely retarded son” on one [...]

Dollars and Scents of Marketing

Posted by Gary on December 6th, 2006

Yea, so the ‘Got Milk?‘ campaign took a creative step yesterday and launched a poster campaign at bus stops in San Francisco.  The posters were scented with the smell of fresh-baked chocolate chip cookies, in hopes of conjuring images to spur people to think milk. Cut to one day later, and the posters are being [...]